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Flower Power

[ March 11, 2017   //   ]

AIR FRANCE KLM MARTINAIR Cargo has once again successfully met seasonal peak flower demand for Valentine’s Day and International Women’s Day.
Over a five-week period spanning February/March, around 5,000 tonnes of flowers originating from leading production and export countries like Kenya, Ecuador and Colombia were flown to Europe, where AIR FRANCE KLM MARTINAIR Cargo has captured the biggest share of the market.
Amsterdam remains Europe’s logistics center for the flower market, with Schiphol airport as the world’s ‘preferred Flower Hub’, connecting all key production and consumer markets. The greatest share of additional capacity is mainly intended to supply the European (primarily Dutch, English, Italian, French and Russian) and Asian (Japanese) markets. Royal FloraHolland, located in Aalsmeer, the Netherlands, is the largest trading centre for flowers in the world and plays a crucial role in onward distribution.
To strengthen the ‘preferred Flower Hub’ position, AFKL Cargo last year has formed the ‘Holland Flower Alliance’ together with Amsterdam Airport Schiphol and Royal FloraHolland.
In 2016, AFKLMP Cargo shipped more than 60,000 tonnes of flowers from Kenya, Zimbabwe, Ecuador and Colombia to Schiphol. To do the job, AFKLMP Carp utilizes one extra full-charter freight flight, upgrading aircraft capacity and making full use of its extensive wide-body belly passenger network.
“In addition, we offer an impressive volume of belly capacity on our passenger flights, with a total of 17 weekly frequencies from the three flower origins,” said Marcel de Nooijer, Executive Vice President AIR FRANCE KLM MARTINAIR Cargo.

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